Powered by OV25

All product imagery, 3D configurators, pricing, and content managed on one unified platform

Everything you need to showcase and sell

This entire website runs on the OV25 platform. From product visualisation to real-time pricing, every element is managed through a single, powerful system.

3D Configurators

Interactive 3D product viewers that let customers explore every angle, customize materials, and see real-time updates as they build their perfect product.

Product Imagery

High-quality 3D renders and lifestyle images generated directly from your product models. Update once, and changes appear everywhere instantly.

Dynamic Pricing

Prices automatically update based on materials, sizes, and configurations. Manage pricing rules centrally and deploy changes across all channels instantly.

Content Management

All product descriptions, specifications, materials, and metadata stored in one place. Update content once and see it reflected across your entire digital ecosystem.

Instant Updates

Launch new products, update materials, or change pricing in minutes—not weeks. No developer required, no downtime, no complexity.

Multi-Channel Ready

Deploy your products across multiple retailers and platforms. One source of truth, infinite possibilities for distribution and sales.

See it in action

Every product you see on this site is powered by OV25. The 3D configurators, the product images, the pricing—all managed through our platform.

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Real-time 3D rendering - Products load instantly and respond smoothly to every interaction

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Lifestyle image generation - Lifestyle and product shots created from 3D models

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Smart pricing engine - Prices update based on material selection and configuration

Ready to transform your product experience?

Join leading furniture brands using OV25 to create better shopping experiences, reduce returns, and boost conversions.

Configure Your Product

Material

Fabric

Velvet

Cotton

Leather

Size

Stool

Chair

Sofa

Price£399

The All-in-One Platform for Product Visualisation

Create all your marketing imagery and manage your entire product range in one powerful platform. With OV25, you can customise, share and sell faster - without the cost or hassle of traditional CGI or photography.

Get new products online in hours—not weeks or months. Instantly share your full product range across multiple retailers' sites with OV25. The platform empowers retailers to sell every available configuration—right from day one—so nothing is left off the shelf. The faster your products go live, the sooner the orders start rolling in.

Why OV25 is the best platform for you

Up to a 34% Boost in Conversions

Retailers using 3D configurators have seen up to 34% higher conversion rates - driven by clearer visuals and buyer confidence.

Fewer Returns with 3D

By allowing shoppers to interact with products virtually, 3D configurators help set accurate expectations, leading to a 35% decrease in product returns.

+23% Add-to-Cart Rate

Nearly half of users who engage with a 3D configurator add the product to their cart, indicating high purchase intent and engagement.

Higher Purchase Likelihood

Shoppers interacting with 3D models are 3 times more likely to make a purchase compared to those using static imagery.

24% Page Views Increase

A significant majority of visitors that interact with 3D products spend more time exploring and customising furniture pieces, and are more likely to visit other pages within your website.

Enhanced Confidence

Providing detailed interactive 3D models helps customers better understand product dimensions and aesthetics, leading to more informed purchasing decisions.

Get to know OV25

Endless Customisation

Fabrics, finishes, sizes & more - endless customisation, effortless experience to create and visualise every SKU.

360 View

View every product at every angle - no more limitations, interact like never before.

Real-time Pricing

Selling customisable products with varied pricing? OV25 updates prices in real time as customers personalise fabrics, finishes, or sizes - giving them instant clarity and confidence.

Measurements

OV25 displays product dimensions directly within the configurator, so customers can see exactly what fits - no downloads, no digging.

Analytics

See which products, fabrics, and customisations are performing best to inform smarter buying and merchandising decisions.

AI Lifestyles

Instantly generate stunning, on-brand lifestyle imagery with AI. Whether you need aspirational room sets, seasonal visuals, or quick-turnaround marketing content, AI-powered imagery offers speed, flexibility, and creativity.

View in AR

Through our app-less AR feature, customers can place your products directly into their own homes, to scale, giving them instant confidence in size, style and fit.

View in VR

With VR, furniture shopping becomes completely immersive. Ideal for trade shows, presentations, remote buyers and your shop floor. Customers can interact with products, customise finishes and visualise different styles in real-time.

Like what you see?

Let's work together!